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Hosted by Chief Purpose Activist, Carolyn Butler-Madden, The For Love & Money Podcast is a show where business and social purpose meet to inspire a movement for positive change – business as a force for good; brands driving profit through purpose.
The two essential ingredients we explore through our podcast interviews?
Firstly, Love. Love of our home planet; of humanity; people; culture. Love of what you do and why you do it. The love that employees, customers and clients have of a business built on love.
Secondly, Money. Yes, profit. We explore how purpose drives profit. Also how being profitable allows purposeful businesses to scale their impact.
The objective of the show is all about inspiration. We want to help our listeners to answer the question so many of them have in their minds:
How do I build a purpose-led business in a way that is meaningful, profitable and inspires me and everyone in the organisation to use our business as a force for good?
Hosted by Chief Purpose Activist, Carolyn Butler-Madden, The For Love & Money Podcast is a show where business and social purpose meet to inspire a movement for positive change – business as a force for good; brands driving profit through purpose.
The two essential ingredients we explore through our podcast interviews?
Firstly, Love. Love of our home planet; of humanity; people; culture. Love of what you do and why you do it. The love that employees, customers and clients have of a business built on love.
Secondly, Money. Yes, profit. We explore how purpose drives profit. Also how being profitable allows purposeful businesses to scale their impact.
The objective of the show is all about inspiration. We want to help our listeners to answer the question so many of them have in their minds:
How do I build a purpose-led business in a way that is meaningful, profitable and inspires me and everyone in the organisation to use our business as a force for good?
Episodes

Jan 12, 2026
Jan 12, 2026
51 min
EPISODE OVERVIEW
What responsibility does business have in shaping the kind of country we want to be?
In this episode of the For Love & Money Podcast, I’m joined by Sarah Sheridan, Co-Founder and Deputy CEO of Clothing The Gaps — a certified Aboriginal business, social enterprise and B Corp that uses fashion as a platform for truth-telling, education and First Nations justice.
Sarah shares her personal journey from well-intentioned activism to deep accountability, and the realities of building a purpose-led business that must also be commercially sustainable to endure.
We talk candidly about the challenges of rapid growth, reshaping a business after COVID, and why purpose is not a magic pill — it demands better leadership, clearer focus and tougher decisions.
At the heart of this conversation is the Not a Date to Celebrate campaign, and a powerful exploration of why celebrating January 26 as Australia's national day remains deeply painful for First Nations people — and what role business can play in advocating for a more inclusive national story.
This is a grounded, honest and hopeful conversation about love in business — not as a soft idea, but as a force that requires courage, responsibility and action.
IN THIS EPISODE, WE EXPLORE
- Why Sarah believes love must be central to business, activism and leadership
- What it really takes to build a purpose-led business that can survive and scale
- The tension between impact and commercial sustainability — and why both matter
- Why January 26 is not a date to celebrate for Australia Day, and how the narrative can change with an alternative national day of unity
- The Not a Date to Celebrate campaign and how businesses can get involved
- Allyship, fear of “getting it wrong,” and how to move forward responsibly
- Future dreaming: What Australia could look like in ten years if we choose a more inclusive story
ABOUT SARAH SHERIDAN
Sarah Sheridan is the Co-Founder and Deputy CEO of Clothing The Gaps, a Melbourne-based streetwear label and social enterprise that champions Aboriginal people, culture and justice through fashion.
A certified Aboriginal business, social enterprise and B Corp, Clothing The Gaps is widely known for its role in national conversations around truth-telling, allyship and the movement to change the date of Australia Day.
Sarah grew up on a farm in north-central Victoria on Wotjobaluk Country and brings a deeply reflective, values-driven approach to leadership — grounded in listening, learning and long-term impact.
LINKS & RESOURCES
Learn more about Clothing The Gaps
Explore and support the Not a Date to Celebrate campaign
Sign the petition or find ways for your business to get involved
Connect with Sarah on Linkedin
Connect with Carolyn/Learn more about her work
Consulting, Leadership Development & Coaching
Jan 12, 2026
51 min

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